These values provide the necessary foundation of basic principles to guide all CNO associates across the company.

Our values make a statement about where we've been, who we are today, and how we will work together to achieve our mission: to secure the future of middle-income America by providing insurance and financial services that help protect their health, income and retirement needs, while building enduring value for all our stakeholders.


Diversity, Equity & Inclusion (DE&I)
We embrace diversity, actively pursue equity, and foster an inclusive environment.

We're honest and ethical, operating within the letter and spirit of the law.

Customer focus
We care deeply about our customers' financial well-being. We work together to meet their needs and deliver on our promises.

We strive for excellence in our products, services and business processes. We are passionate about winning in the marketplace.

We work - and win - as a team, exemplifying commitment, participation and collaboration.


Our culture of ethics and integrity

Every organization has its own unique culture. At CNO, our culture is defined first and foremost by what we do — we help protect the health and retirement needs of middle-income Americans.

How we do what we do is equally important and also defines our culture — we work as a team, we are focused on the customer and we take personal responsibility for our actions.

We are also defined by how others see us. Our customers, their families, shareholders, business partners and others trust that we will do what we say and, above all else, we will work hard, be honest and straightforward.

This is our culture. It is defined by what we do, how we do it and how others see us.

CNO Financial Code of Conduct